7 Days to create a personal brand
We’re going through a “gold rush” of branding and nobody wants to be left out.
A personal brand is about your unique personality, skills, and experience to deliver perceivable value to an audience.
When building a long-term relationship with that audience and turning a part of that audience into customers you can turn your ideas, skills, and interests into a Business.
My career has developed in the Product and Marketing departments of big companies.
As social media wasn’t my core expertise, I bought 2 courses and learned every formula that big accounts on Twitter shared to build a personal brand.
From this backed-up knowledge is that I assembled this document.
I hope you enjoy it and act on its lessons to create your most precious asset, your Personal Brand.
I’ll walk you through the steps to create a Personal Brand in just a week. I suggest you read each day and try to put into practice the given steps, before continuing to the following day. Day 1: Purpose and positioning of the brand Day 2: Find a problem and create a solution Days 3 and 4: Target audience & Hero Journey Day 5: Competitive research Day 6: Brand identity Day 7: Brand awareness strategy